Mercedes-Benz Canada reports best month ever in the company's history


TORONTO (CNW) - Mercedes-Benz Canada and its national dealer network announced that it not only surpassed its previously established April sales record, but that its monthly sales performance reached an all-time high with a grand total of 4,221 units delivered.

The automaker said these sales results represented an increase of 25.2 per cent or 850 units for April and pushed overall growth to 12.4 per cent so far this year.

This month's record-breaking performance was attributable to Mercedes-Benz passenger cars and luxury light trucks being ahead by 28.6 per cent.

Mercedes-Benz Canada said it was pleased to report double digit-growth for the B-Class and the C-Class up 17.1 per cent and 64.4 per cent respectively in April.

“Luxury light trucks sales were solid across the line with particularly buoyant performances by the GLA and GLK,” the automaker said in a release.   

Mercedes-Benz Vans sales maintained their growth with April sales exceeding last year's results by 15.7 per cent for a total of 1,446 units sold so far in 2015. Demand for the recently introduced Sprinter 4×4 contributed to these results.

In April, the diesel take rate for luxury light trucks was 59.9 per cent, while permanent all-wheel drive 4MATIC units accounted for 93.4 per cent of overall passenger car and light truck sales (excluding smart).

smart reported a total of 66 vehicles sold in April.

Mercedes-Benz' used division recorded a total of 1,523 units sold for a “staggering” increase of 20.3 per cent, resulting in the best April ever for used sales.

Used sales reached a new all-time high with 1,352 units retailed for an increase of 32.4 per cent month over month.

For 2015, certified used sales now accounts for 84.6 per cent of the total volume of used sales, up 5.4 per cent when compared to last year, the automaker said.

“I am pleased that Mercedes-Benz Canada has maintained its performance cadence into the second quarter of 2015 by achieving record-breaking performances across the line”, said Tim A. Reuss, president and CEO of Mercedes-Benz Canada.

“In April, the first Mercedes-AMG GT S started to arrive in Canada and have created tangible excitement among employees, dealers and some journalists who had the chance to test drive it on the track earlier this month.

“This standard setting vehicle draws on Mercedes' rich racing heritage, harnessing the raw spirit of AMG racetrack performance, in combination with superb everyday practicality.

“The GT S has already been hailed by Canadian media as a ‘true warrior’ and ‘a sports-car purist's dream that's actually attainable’. We look forward to being able to deliver to customer cars shortly.”


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